Prudential Financial Lags Industry, Trades at a Discount: Time to Hold?

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Prudential Financial Inc. (PRU) shares have underperformed the industry but trade at a discount compared to peers, making them an affordable entry point for investors. The company shows encouraging growth projections for 2026 and 2027 and analysts predict a potential 10.1% upside. Prudential’s strong international presence, demand for retirement products among baby boomers, and strategic acquisitions position it well for long-term growth.

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