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Why is BTC still rising? This time it's different.

What’s trending lately isn’t “BTC is about to crash,” but rather “Why does it keep going up?” Let’s break down the logic behind this rally—don’t just look at the numbers, look at the fundamentals.

The Hardest Logic: Supply Is Locked

BTC will only ever have 21 million coins. That’s not a market decision—it’s hardcoded. Sounds cliché, but few truly grasp this.

The April 2024 halving cut miner rewards in half (from 6.25 to 3.125 BTC). What does this mean? New supply slashed, while demand hasn’t dropped—in fact, it’s increased. 19.6 million coins have already been mined, leaving 1.5 million, and another 3-4 million may be lost forever.

The Data Truth: Supply is getting scarcer while demand is skyrocketing. This is pure supply and demand.

Institutional Buying Is Off the Charts

This isn’t retail hype—it’s real money stepping in.

  • BlackRock iShares BTC Trust has attracted $86 billion, making it one of the fastest-growing ETFs
  • MicroStrategy (now called Strategy) directly holds 582,000 BTC, worth $62 billion, and even raised another $584 million this year to buy more
  • 244 publicly-listed companies have added BTC to their financial statements, doubling since the start of the year
  • ETF inflows have topped $13 billion this year, absorbing BTC output with overwhelming demand

This isn’t gamblers betting—it’s CFOs allocating assets. Institutions are changing the market structure—it’s no longer just extreme boom-bust cycles, but a sustained appreciation with a solid floor.

Macro Environment Is Helping BTC

Central banks worldwide are flooding the market with liquidity, US debt is surging, and fiat currencies are devaluing. BTC has become a hedge—no over-issuance, no central bank control, can’t be frozen.

A weaker USD and lowered rate expectations are boosting BTC’s relative value. When traditional safe havens (gold, government bonds) underperform, BTC starts attracting institutional defensive capital.

Policy Wind Shift

The US Congress’ “crypto week” rolled out a slew of favorable bills (CLARITY Act, anti-CBDC surveillance act, etc.), sending a clear message: The government doesn’t want to kill crypto anymore—they want to regulate it.

What does regulation mean? Institutions can enter with confidence. With clear legal frameworks, risk premiums drop and investment conviction rises.

Technology Quietly Getting Stronger

The Lightning Network has made BTC payments faster and cheaper than traditional systems. Developer activity is high, and network security continues to improve—these small upgrades add up to major changes.

Historical Cycle Signals

Looking at past data:

  • 2009-2012: Geek phase, from $0 to $1,000
  • 2013-2017: Retail frenzy, soared to $20,000 then crashed 80%
  • 2020-2021: Institutional entry kicked off, Tesla/MicroStrategy endorsements, $10,000 to $69,000
  • 2024-2025: ETF explosion period, driven more by systemic acceptance than speculative bets

This rally is clearly different: The fundamentals are much stronger.

Does This Mean BTC Will Keep Rising Forever?

No.

BTC is still highly volatile—a 20-50% pullback is normal in a bull market. Institutional entry only reduces extreme risks (like a 90% crash), but doesn’t eliminate risk. When negative news hits or profit-taking spikes, prices can still break psychological support levels.

Investment Logic: This rally isn’t driven by FOMO, but by concrete adoption, liquidity, and supply data. Understanding this difference is crucial—the former is easily reversed, the latter is stickier.


In a nutshell: BTC isn’t just being speculated on—it’s transforming from an “investment product” to an “institutional asset.” Reduced supply + surging demand + regulatory support + macro allocation needs—the four wheels are turning together, making this cycle different.

BTC2.17%
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