Deep Dive into Project Merlin: Reshaping the Web3 Startup Ecosystem with DAO and Incentive Mechanisms

9/16/2025, 9:27:16 AM
Project Merlin is a Web3 platform that combines crowdfunding, freelance markets, community governance, and cross-chain tools, driven by the $MRLN token and NFT ecosystem for decentralized development.

Why is Project Merlin needed?

Current Web3 entrepreneurs often face challenges: scattered funding channels, non-unified development tools, and low community participation. Project Merlin was created to address these issues. It combines funding, talent, community, and market into a modular all-in-one platform, allowing entrepreneurs and investors to complete the entire process from concept to implementation within one ecosystem.

Raven Message and Startup Financing Model

In Project Merlin, entrepreneurs can showcase their project plans by submitting a Raven Message. Community members can provide “angel support” during the 30-day display period, while the Raven Message will enter the DAO’s voting and review process.

If the project is ultimately selected, the entrepreneurial team can not only receive up to $25,000 worth of $MRLN, but also earn points that can be used for platform services. This “dual-track” financing method reduces the financial waste caused by startup failures and ensures the transparency of community support.

The two major fund mechanisms of Camelot and Excalibur

Project Merlin has designed two different fund mechanisms:

  • Camelot Grant: Fixed monthly distribution, with the community voting to select the most promising startup projects. The winning teams will receive funding and service support.
  • Excalibur Grant: More suitable for strategic investments, conducted quarterly, with decision-making evaluated collaboratively by the core team and the community.

Through a dual-track mechanism, Project Merlin balances conventional entrepreneurial support with strategic resource allocation.

Custodial Wallet and Cross-Chain Bridge

Cross-chain compatibility is key to the development of Web3. Project Merlin generates a Custodial Wallet for each user to participate in voting, donations, and reward collection. Combined with the official Project Merlin Bridge, users can securely transfer $MRLN between multiple EVM and SVM chains.

This design not only reduces the complexity of cross-chain interactions but also enhances regulation and security, ensuring that token liquidity does not exceed the total limit.

NFT and User Incentive System

The community NFT of Project Merlin is the “ticket” to enter the DAO. Users who hold the NFT can:

  • Participate in governance voting
  • Get Voting Points Reward (Vote2Earn)
  • Priority access to airdrops and presale opportunities
  • Share platform revenue (including Raven Message fees, NFT secondary market transaction share, etc.)

This means that users are not only “users” but also co-creators of ecological value.

Conclusion: The Future Blueprint of Web3 Entrepreneurship

Project Merlin is not just a blockchain project; it is a digital economy model that enables entrepreneurs, investors, and community users to achieve a win-win situation. With its modular architecture, cross-chain tools, NFT incentives, and DAO governance, it is becoming a versatile incubator for Web3 entrepreneurship.

In the future, with the expansion of the ecosystem and the maturity of the token economy, Project Merlin may become an important cornerstone for driving decentralized innovation.

* The information is not intended to be and does not constitute financial advice or any other recommendation of any sort offered or endorsed by Gate.
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