Apple’s Smart Home Plans Hit Another Roadblock

FomoAnxiety · 2026-03-10T00:43:03+00:00

Apple is delaying the launch of its new smart home display, initially expected in 2025 but now set for September, as it focuses on enhancing its Siri assistant. This delay underscores challenges in integrating AI into its products.

FomoAnxiety

2026-03-10 00:43:03

Abstract generation in progress

Apple (AAPL) is delaying the launch of a new smart home display as it continues to work on its next-generation artificial intelligence features, particularly a revamped Siri assistant.

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The device, internally code-named J490, was first expected to arrive in spring 2025 but was later pushed to this month as Apple worked to complete the new Siri. With development still ongoing, the company has delayed the product again, and it is now expected to launch around September, according to a Bloomberg report.

The setback highlights Apple’s challenges in bringing its new AI features to market. The upgraded Siri is expected to play a central role in several upcoming Apple products, making it a key part of the company’s broader AI plans.

What the Device Will Offer

The upcoming product is expected to be a smart home display with a 7-inch screen designed for use around the house. Reports suggest it will resemble a square iPad-like display that can be placed on a speaker base or mounted on a wall.

It is also expected to include facial recognition, allowing the device to identify the person in front of it and show personalized information such as reminders, calendar events, and music.

Apple’s AI Push Continues

The smart home display is only one of several AI-focused devices Apple is developing. The company is also said to be working on smart glasses, camera-equipped AirPods, and other AI-powered products.

Many of these devices rely on the new Siri technology. Apple is aiming to complete the upgraded assistant in time for major software updates and new hardware expected later this year.

For now, the delay shows how Apple’s progress in artificial intelligence is beginning to affect its broader product plans.

Is Apple a Buy or Sell Right Now?

Turning to Wall Street, analysts have a Moderate Buy consensus rating on AAPL stock based on 15 Buys, nine Holds, and one Sell assigned in the past three months, as indicated by the graphic below. Furthermore, the average AAPL price target of $305.18 per share implies 17.4% upside potential.

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