2026-01-15 16:40:30

A well-known social media platform recently announced that it will stop allowing third-party applications to guide users to post content through incentive mechanisms.

The official product team stated that although this model initially activated many users, the problems that followed were also obvious— a large amount of low-quality AI-generated content flooded the platform, and the reply area was overwhelmed with spam messages, severely degrading the overall experience. As a result, the platform has revoked the API access permissions for related applications.

This adjustment is undoubtedly an important signal for Web3 applications that rely on "posting rewards" to attract users. Content quality control still needs to come before incentive mechanisms.

View Original

This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.

9 Likes

Reward
9
7
Repost
Share

Comment

0/400

AmateurDAOWatcher

· 10h ago

After all that, it still comes down to the content itself; no matter how many rewards there are, users won't run away.

View OriginalReply0

SandwichVictim

· 10h ago

It should have been done this way a long time ago. Those garbage incentive mechanisms really made the platform a mess... That group of Web3 people need to reflect seriously. What can you expect from users attracted solely by sweet-talking tactics? Why is it so hard to understand the principle that quality is king?

View OriginalReply0

tx_pending_forever

· 10h ago

It should have been managed long ago. Those trash AI contents are really annoying. --- Once the incentive mode is introduced, the nonsense multiplies. I've said this long ago. --- Another Web3 dream is shattered, haha. --- Quality and incentives are inherently at odds. Do you understand? --- The platform finally made the right decision. --- Now those copy-paste projects have to come up with new ideas. It's hilarious. --- It should have been done this way early on, not just now. --- Spam is everywhere, and user experience is directly compromised. If you don't want to use it, you have to disable it.

View OriginalReply0

MagicBean

· 10h ago

It should have been regulated long ago. This kind of spamming mode is really disgusting, and there's AI trash everywhere.

View OriginalReply0

AirdropHuntress

· 10h ago

Another wipeout driven by incentive models. After research and analysis, this套路 should have died long ago. Those project tokenomics designs that rely on reward stacking are all problematic. --- Spam proliferation essentially indicates that project backgrounds are suspicious, lacking genuine users. We need to gradually observe which wallet addresses are engaging in real interactions. --- Don't be greedy; prioritize quality. Historical data shows that those focusing on content as the core tend to survive longer. --- API being reclaimed is actually a signal. The next wave of capital manipulation will likely come with a new set of excuses. --- When the platform becomes strict, it can simply stop services at will. This is a nightmare for those Web3 applications trying to exploit the system. --- Interesting, from incentive-driven to quality-driven, many projects need to recalculate their accounts.

View OriginalReply0

StrawberryIce

· 11h ago

It was about time to crack down. Those fake articles and schemes to earn coins are truly disgusting.

View OriginalReply0

BankruptWorker

· 11h ago

It should have been regulated long ago. The spammy AI content flooding the screens is really annoying. --- I can't keep playing the incentive mode; this is the real choice. --- Basically, it's the platform's fault for not thinking it through. Spending money to replace garbage content is pointless. --- How can all those Web3 apps that make money from posting survive now? --- How many times have you heard "quality first"? The key is whether they can actually do it. --- AI bot armies are everywhere, and the platform has no solution. Might as well just cut them all. --- Now this is interesting. Let's see who still dares to attract users with rewards. --- Anyway, I haven't seen any valuable content on that platform for a long time.

View OriginalReply0