Many DeFi protocols follow the same套路——first launch the product, then figure out how to attract users. But some projects take a different approach. They are not in a rush to tell the收益 story, but instead focus on building a solid foundation: user behavior, identity recognition, usage habits—these need to come alive first. If the order is right, the subsequent elements can truly take root. Conversely, if the sequence is wrong, no matter how high the收益, it won't save a cold start. This is the core of differentiated competition—think carefully about what to do first and what to do later.